In a surprise move, Victory motorcycles have just announced that
the new 2012 Model Highball will come with a sub-$20,000 ride away
price.
In a market where American made, 106 cubic-inch (1731cc) engine
bikes would normally retail in the $25K + area, the Highball is now
priced the same as the $19,995 Vegas 8-Ball which shares the same
all-American 106 cubic-inch Freedom Engine and 6 Speed gearbox.
Managing Director of Victory Motorcycles Australia, Peter
Alexander commented that "Whilst you can certainly get a smaller
capacity American-built motorcycle for under $20K on the road,
currently the only true, large capacity offerings are
Victory's."
"In our home market of the USA we clearly topped the independent
industry survey for quality and owner satisfaction, so we'll take
that huge pat-on-the back as validation of our genuine challenger
attitude and status. Now we're not just setting the standard for
quality but for price also. We'd challenge anyone to ride a Victory
and then seriously tell us that there is a better genuine cruiser
product out there."
Not only have the new Highball's come in with seriously
competitive pricing, but the rest of the Victory range has also
received some substantial massaging, with some models being
repositioned several thousand dollars better than their 2011 model
equivalents. Victory have realigned these current model prices to
fit more comfortably with the new lower 2012 pricing and make them
even more attractive.
The power cruising Hammer range now starts at $26,995 ride-away
and the factory custom Jackpot range at $29,995 ride away. For
touring riders the baggers also become much more affordable at a
starting point of just $26,495 for the Cross Roads Soft Bagger, but
pricing of the whole Victory touring range has also been
repositioned.
"Not bad for a brand which is 26% up year-to-date. With demand
so high and limited availability you would expect us to be putting
our prices up not down." Said MD Peter Alexander.
Full details on pricing can be found at www.victorymotorcycles.com.au
Download the 2012 Retail price
list (excluding On Road Costs).
For all press enquiries please contact:
Cameron Cuthill
Email; cameron.cuthill@victorymotorcycles.com
Mobile: 0418 506-301